Social Media Marketing 201: How to Build an Engaged Audience on Social Media

Social Media Marketing 201: How to Build an Engaged Audience on Social Media

Course Price:$50 Kes.5250

With the fast-changing digital landscape and the proliferation of algorithms that control what your fans and followers see, engagement and reach are way down across all social media channels. Having an engaged, vibrant social media community for your nonprofit may seem elusive, but there are certain techniques that can help build engagement and affinity for your nonprofit. In this on-demand course, we will share tips and tricks for building an engaged audience for your nonprofit on social media. You will walk away with new ideas for ways to use these platforms to connect with your target audience and how to stand out in a crowded social media landscape.

Course Objectives

After completing this course you will be able to:

  • Identify and apply effective strategies to build an engaged audience using social media
  • Identify and understand five things nonprofits should do to standout in a crowded social media landscape

About the Course

This on-demand course offers self-paced content for the advanced beginner. This can include videos, self-assessments, activities, checklists, links to external resources, handouts, live events and quizzes. All course content is available for at least one year, or until the course content is no longer relevant. Live events are always recorded and archived in the course for you to access at your convenience.

You can gain TechPoints by accessing and interacting with course content such as watching a video, completing an evaluation and clicking on links. 

*All course fees are non-refundable.

Course Objectives

Next Session

Social Media Marketing 201: How to Build an Engaged Audience on Social Media